TOAD App Marketing System

1 Module 1 Chapter 4 Lessons Intermediate

About this course

With this course, I'm teaching my entire system for creating and marketing Mobile Apps successfully.

That means I cover everything step by step that you need to get it right the first time.  Detailed Focus on each of the 5 key areas below:

  • Pre-Marketing: I will cover how to find your audience, how to engage with them, and how to extract their pain points without being a pain yourself.
  • Monetization: I will cover all of the various options you have for monetizing your App and which one you should choose for different scenarios.
  • Pre-Launch: I will cover MVP, confirming your target audience, customer data acquisition and studies.
  • Launch: I will cover making changes based on answers from pre launch data.  I will cover preview videos, icon, and screenshots.
  • ASO: I will cover keyword basics, keyword research with examples.  You will be able to make use of our custom spreadsheet for identifying and prioritizing keywords. And much more.
  • Marketing: I will cover App Ads on Facebook, Reviews, Influencer Marketing, Cross Promotion, and more.

Course Structure

Customers Only
1 Chapter

Idea Validation

Use our proven Customer Development steps to verify or choose the idea for your App.

Tools To Use 4 Lessons

Goals for Module 1

Layout the Goals for Module 1.

Customer Development

Learn the importance of understanding your customer before you ever start to build your App.


As part of Customer Development, learn what kind of comments to look for and where to find them.  We will look at some specific examples.

Surveys & Coaching Call

Surveys are a Step Up from Comments and should be used to seek out specific answers to specific questions.