Streaming games, a marketing phenomenon that has long been dominated by PC and console is slowly becoming a trend in the mobile gaming space. Die hard fans want to watch their favorite mobile games being played by people live on mainstream platforms like Twitch and...
Creating a website is an essential box to tick on an indie developer’s checklist before launching a game. Websites bring a number of advantages in terms of marketing and raising awareness for your upcoming game. It also gives assurance to future users that your game...
Google announced several significant improvements to Google Play Store during the Game Developers Conference (GDC) 2017 in San Francisco. The company is decisive in its plans to improve the Play Store environment and make the app ecosystem sustainable. Recently Google has shifted its focus and turned...
App ratings and reviews possess a tremendous significance in the app stores today. They play a significant role in App Store Optimization (ASO) and they are considered one of the relatively new factors in the app stores’ ranking mechanism. With over 3 million apps in...
App Marketing is arguably the most important aspect of creating a game these days. Developing a quality game is important, but if you don't make an effort to promote it, no one will know about your game and certainly no one will download and play...