Streaming games, a marketing phenomenon that has long been dominated by PC and console is slowly becoming a trend in the mobile gaming space. Die hard fans want to watch their favorite mobile games being played by people live on mainstream platforms like Twitch and...
Google announced several significant improvements to Google Play Store during the Game Developers Conference (GDC) 2017 in San Francisco. The company is decisive in its plans to improve the Play Store environment and make the app ecosystem sustainable. Recently Google has shifted its focus and turned...
App ratings and reviews possess a tremendous significance in the app stores today. They play a significant role in App Store Optimization (ASO) and they are considered one of the relatively new factors in the app stores’ ranking mechanism. With over 3 million apps in...
Push Notification is an extremely effective tool for re-engaging with your users. It offers real-time and personalized messaging system that enables immediate attention to the desired action. Users can get push notifications when they are playing your game or when they are using a different...